WORLD EXPO
EXPO 2030 Riyadh
EXPO 2030 Riyadh Identity & branding competition
The Expo’s theme, “The Era of Change: Together for a Foresighted Tomorrow,” heralds this universal ambition and mirrors the Kingdom of Saudi Arabia’s ongoing rapid transformation through Saudi Vision 2030, a unique economic and social reform blueprint that is opening up the Kingdom to the world. The theme and sub-themes, “A Different Tomorrow,“ “Climate Action” and “Prosperity for All,” fully align with the ethos of the United Nations Sustainable Development Goals and echo the hopes and aspirations of today’s youth.
Client
Riyadh
Industry
Governmental Agencies
Area of work
Brand strategy
Brand identity
Brand communication
Brand identity
Brand communication
Think Green is selected among prestigious international agencies to create the emblem of the ambitious vision of The Kingdom of Saudi Arabia.
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At the center of the Arab and Islamic worlds, and well connected to the global community and economy, Saudi Arabia is rich in culture and heritage. Today, its capital, Riyadh, is a dynamic city in motion and an exemplar of progress. World Expo 2030 Riyadh will invite the world to embark on an ambitious transformational journey to shape the planet’s destiny.
